Indeed: Resume comes alive
Arts + Labor
Art Direction + Set Design + Prop Styling
The Ask: Create a 90 second spot for the Indeed Resume Tool.
The Idea: A recruiter is transported inside the Indeed resume world a minimal, sleek, set reflecting the simplicity of the tool. Candidates pop in and out of the cyclorama studio scenes as the recruiter sorts through options like location, experience, and education. Props and colored light help show place and time throughout the video.
Pre-Production: I illustrated storyboards to plan out each shot from the script the client provided. Coordinated with wardrobe to make sure the color palate and styling was on-brand. I also worked with our designer to create 3D renderings of the set for client approval then sourced and shopped for all of the props while staying under budget, on time, and true to the approved art direction deck.
Production: I supervised the Production Design Team, prepped and reset all of the props. I also supervised a team of Art Assistants who helped move props on and off set and check for continuity.
Arts + Labor Production Team:
Creative Direction + Director: Cody Ground
Produced by: Scott Hamilton
Art Direction + Set Design + Prop Styling: Alie Jackson
DP: Kyle Cockayne
Editor: Dylan Varella
Wardrobe: Beth Araya
Production Design: Scott Colquitt
Art Assist: Jesus Acosta + Dorothea Robinson
Post Graphics: Jared Sosa